![]() One variant fuses It’s gonna be May with the “ May the Fourth be with you” riff on Star Wars Day. As is common in contemporary internet culture, many people have self-referentially “remixed” the meme. ![]() It’s gonna be May has become so annually viral, as Vox media has reported, that YouTube plays of “It’s Gonna Be Me” have spiked near the end of April since the meme started. By then, former NSYNC member Lance Bass described the meme as an “annual tradition.” It’s gonna be May further spread in popular culture, with media outlets such as Good Morning America, Time, and Entertainment Weekly commenting on the meme in 2017. In 2015, the Backstreet Boys posted a response meme featuring the face of member Nick Carter and As long as you love May, playing on the band’s 1997 single “As Long As You Love Me.” Other songs have gotten similar meme May treatments: You’re Gonna Love May, a play on a verse in “And I Am Telling You I’m Not Going” from the Broadway musical Dreamgirls. In 2016, Justin Timberlake canonized the meme when he tweeted on April 29th: “Everybody … It is ACTUALLY GONNA BE MAY! #canyoumemeyourself.” Over 50,000 people favorited the tweet.Įverybody… It is ACTUALLY GONNA BE MAY! #canyoumemeyourself ![]() The post received almost half a million likes. It’s gonna be May quickly spread on the internet, becoming so popular that by April 2014, President Obama captioned a picture of himself with Justin Timberlake in the White House with It’s gonna be May. The short article was titled “Wait, What Month Is It Going To Be?” In January 2012, Tumblr user amyricha played with this pronunciation, posting a meme of a young Justin Timberlake with the text It’s gonna be may. Later that March, BuzzFeed notably posted a picture of the meme as printed out and pasted on the last day of April on a calendar. As its chorus goes: “Baby when you finally / Get to love somebody / Guess what / It’s gonna be me.” For the final line, band member Justin Timberlake notably stylizes his pronunciation of me to sound more like may. The song boasts that a man will get a jaded woman to love him. The boy band NSYNC’s “It’s Gonna Be Me” was released on their second album, No Strings Attached, in 2000.
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